Potential Careers In Digital Marketing – What You Need To Know

If you are IT-minded and like a challenge, you could embark on a career in digital marketing, which is a challenging and rewarding position. There are always growth opportunities in this booming sector. Every business needs digital marketing, so there is a future in this sector and if you can apply yourself 100%, you will go a long way.

Web Content Writer

Most digital marketing agencies are looking to hire web content writers; start as a trainee and full training may be provided along the way. Your pay increases as you gain more experience. You could work as a freelancer to start and if that works out, the agency could hire you directly. After some months, you could graduate to writing sales copy, which offers a better rate of pay.

Web Designer

If you fancy learning how to build websites, there are many online courses to get you started and once you are competent, you could contact King Kong, one of Australia’s leading digital marketing agencies that are always looking for web designers. You can learn at your own pace and there are also free online courses you can join.

Graphic Designer

Good graphic designers are in demand and when you have built up a portfolio, you can approach an established digital marketing agency, and they might give you a start as a trainee. Of course, you would have to learn how to use programs such as Photoshop, which is quite complex. There are other programs to learn and use beyond these.

Search Engine Optimisation Technician

This is highly technical, and a few years of study would be needed; good SEO technicians can command high salaries, but agencies do hire young people as trainees, where you would be supervised while learning the trade. SEO is the art of boosting a website’s rankings within specific Google searches and the work is quite technical. In some cases, you may need to take a few online courses.

Content Creator

How would you like to create stunning videos, animations, and posters? There is a bright future for young people with the talent to create content. You could start as a freelancer to get some working experience. Taking the right courses will teach you how to be competent.

There are many opportunities in digital marketing, and if you have a strong IT background, you could go a long way.